The U.S. excels at hosting major sports events through strong infrastructure, corporate sponsorships, and entertainment-focused experiences. Strategic planning and marketing turn tournaments into profitable spectacles, attracting global audiences and boosting tourism, local economies, and national visibility.

The Business of Hosting: How the U.S. Makes It Work

Jun 18, 2025
Why Soccer Teams Are Big Business in the USA
Soccer teams are becoming major assets in the U.S., attracting investors with global ambitions. With growing fanbases, media rights, and rising franchise values, clubs offer both cultural influence and long-term financial upside in a booming sports market.

Jun 13, 2025
How U.S. Teams Use Data and Fitness to Win
US teams leverage advanced data analytics and cutting-edge fitness programs to gain a competitive edge. By optimizing player performance, preventing injuries, and fine-tuning strategies, they blend science and sport to drive success on and off the field.

Jun 5, 2025
USA’s National Team Stars to Watch
The U.S. Men’s National Team is ready to challenge the world’s best teams with talents like Christian Pulisic, Gio Reyna and Weston McKennie. Rising stars add depth and demonstrate the growing prowess of American soccer.