The 2025 summer transfer window is unfolding with intensity across Serie A. As of July 31, 2025, most of Italy’s top clubs have already made significant moves. Some bold, some strategic, and a few surprising. Whether it’s youth development, high-profile signings, or managerial changes, the summer has already painted a new picture of what next season might look like. Here’s a comprehensive update on the most important ins and outs among the Serie A elite.
AC Milan: Between Experience and Youth, a New Balance
AC Milan are working to find a delicate balance between experience and youth. The most high-profile signing is undoubtedly Luka Modric, joining on a free transfer after leaving Real Madrid. The Croatian legend brings leadership, an immense wealth of experience and a balon d’or that could be vital in big Serie A clashes. Rossoneri want to be great again. As coach Massimiliano Allegri loves to say: “all that matters is getting your nose in front”.
Milan have also invested in the future with the acquisition of Samuele Ricci from Torino for €23 million. Ricci is one of the brightest young midfielders in Italy and is expected to rotate and eventually succeed the older midfielders. On the defensive side, Pervis Estupiñan has been brought in from Brighton for €17 million to strengthen the left flank following Theo’s departure.
Outgoings
The club saw two major departures this summer. Tijjani Reijnders, after a breakout season, was sold to Manchester City for €55 million. Meanwhile, Theo Hernandez, one of the most iconic players of Milan’s recent era, accepted a lucrative move to Al Hilal. The Rossoneri are clearly undergoing a tactical and generational reset.
Napoli SSC: Serie A’s Transfer Market Kings (so far)
No team has been busier or more aggressive in the market than Napoli. The headline-grabbing move is the arrival of Kevin De Bruyne, who joins on a free transfer. The Belgian playmaker may be in the twilight of his career, but his class, vision, and tactical intelligence remain at the highest level. Napoli also secured Noa Lang from PSV to add speed and flair on the wing, while tall striker Lorenzo Lucca joins on loan from Udinese, a strategic move to provide a different physical profile up front.
In defense, Sam Beukema comes from Bologna for €31 million, and Vanja Milinkovic-Savic joins on a paid loan from Torino to compete for the starting goalkeeper role.
Outgoings
The most complex transfer so far has been that of Victor Osimhen. Napoli and Galatasaray engaged in tough negotiations for weeks, with several obstacles regarding price, salary, bonuses, and timing. Now, the deal is 100% completed and has be announced yesterday night. Cyril Ngonge also left, heading to Torino in search of more playing time.
Juventus: Canadian Milestone and Potential Returns
Juventus are entering a new phase under a more modern and dynamic approach. The Bianconeri signed Jonathan David the first Canadian player in Juventus history on a free transfer after his contract with Lille expired. A forward with pace, technique, and excellent movement, the new number 30 could become a key figure up front.
The club also added Francisco Conceição from Porto as permanent deal for more than €30 million and Joao Mario arrived in a swap deal involving young right back Alberto Costa.
Rumors
There’s serious talk of Randal Kolo Muani returning to Juventus. After spending latest months on loan in Turin, the French striker reportedly fell in love with the club and the environment and is very open to a permanent return. Jadon Sancho is always a name up for grabs. He is waiting for la Vecchia Signora.
Outgoings
Alberto Costa heads to Porto and Samuel Mbangula has been sold to Werder Bremen for €10 million. Juventus are focusing on keeping the squad lean and competitive.
ACF Fiorentina: Stability and Continuity
Incomings
Fiorentina are quietly building a well-structured team under Stefano Pioli. Veteran striker Edin Dzeko arrives for free after Turkish experience, bringing with him experience and a good eye for goal, particularly in domestic fixtures.
Moise Kean has signed a contract extension, showing confidence in his role within the squad. The Viola also made Albert Gudmundsson’s move permanent and added promising midfielder Jacopo Fazzini from Empoli for €10 million.
Outgoings
So far, no key players have left the club. Fiorentina seem committed to maintaining continuity and chemistry.
Bologna FC: Old Warriors Return — But Are They Enough?
Bologna made nostalgic but potentially strategic moves by signing Federico Bernardeschi and Ciro Immobile, both on free transfers. Their arrivals raise questions: are these players still capable of influencing Serie A matches, or are they “reheated soup”?
The club hopes their experience will help guide younger talents.
Outgoings
Sam Beukema, one of their defensive leaders, has been sold to Napoli. Dan Ndoye also became a new Nottingham Forest player just a few hours ago.
AS Roma: The Gasperini Era Begins
Incomings
Gian Piero Gasperini is the new man on Roma’s bench, replacing Claudio Ranieri. His arrival suggests a shift toward more vertical, dynamic football. The Giallorossi have backed him in the market: Evan Ferguson arrives on loan from Brighton, while the midfield is reinforced by Wesley (Flamengo) and El Aynaoui (Lens).
Outgoings
Leandro Paredes returns to Boca Juniors and Tammy Abraham has been loaned out to Besiktas as he seeks to regain form and confidence.
Atalanta BC: A New Cycle Under Coach Juric
Incomings
After saying goodbye to Gasperini, Atalanta begin a new era with Ivan Juric at the helm. True to form, they continue investing in young talent. Honest Ahanor, a 17-year-old full-back from Genoa, arrives for €17 million. Kamaldeen Sulemana joins from Southampton for the same fee and Marco Sportiello returns from Milan to add depth in goal.
Rumors
Ademola Lookman is being targeted by Inter, while midfielder Ederson is attracting attention from Saudi clubs. However, Atalanta are reportedly working to extend his contract.
Outgoings
Big-money sale: Mateo Retegui joined Al Qadisiyah for around €70 million. Matteo Ruggeri left for Atlético Madrid in a €17 million deal. Excellent cash for La Dea who can now invest.
Inter FC: Some Adjustments
Incomings
Already a well-structured and complete team, Inter are not overhauling but fine-tuning. They’ve brought in Ange Yoan Bonny (Parma), Luis Henrique (Marseille) and Petar Sučić (Dinamo Zagreb) all under 25 and ready to integrate immediately.
Rumors
Ademola Lookman is high on the Nerazzurri’s list. Negotiations are underway, but Atalanta are asking for no less than €50 million.
Outgoings
Tajon Buchanan has been sold to Villarreal and Nikola Zalewski’s move from Roma has been finalized.
Final Thoughts
From superstars to up-and-comers Serie A is having a dynamic and ambitious summer. The league is preparing for a competitive 2025–26 season. There’s still a month to go and plenty of moves yet to come!